President, Reid & Company
Paula has established herself as an industry expert through her work with the companies and individuals who have shaped the footwear, accessories, and sporting goods fields over the last three decades. Since founding Reid & Company in 1989, she has advised, directed, and assisted on all of the projects underway at the firm. Seasoned executives and newcomers alike turn to Paula for discerning advice on their businesses and career paths – always delivered with candor, her keen sense of humor and distinctive laugh.
Prior to founding Reid & Company, Paula gained corporate experience within the high-tech markets with Beaupre & Co., a leading national public relations firm, and Xerox Corporation.
Paula is an active community member in the Seacoast area, where she serves on the Board of Trustees at Berwick Academy. She is a board member of A Sister's Wish, and a former board member of City Year New Hampshire. When not at Reid & Company, Paula can be found supporting her children on the sidelines of a sporting event or traveling with her family wherever they want to go.